Verified

THE CO.

Creative

THE CO.

Creative

Corporate Identity, Flyers / Posters / Tent Cards / Brochures, Packaging, Print Design, Presentation & Report Design, POS, Social Media Content, TVCs / Brand Films, Corporate Film / AV, Digital Films, Brand Strategy, Radio Ads and Spots

  1. Bengaluru

No. of Employees: 11-25

About the company

We are a team of young and experienced professionals from leading network agencies. The CO. combines experience and expertise to offer integrated marketing and brand building solutions.

Category Experience

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Services

Social Handles

Website

Showreel

Projects

COLORS GUJARATI
BRAND VIACOM18, 2015

PROJECT COLORS GUJARATI...

To create a relatable Navratri campaign featuring the stars of Color Gujarati's most popular shows.  ...

MORE GOLD
BRAND MORE HYPER M, 2022

PROJECT MORE GOLD...

Drive footfall to a newly opened store  ...

MORE BUYING CYCLE
BRAND MORE HYPER M, 2022

PROJECT MORE BUYING CYCLE...

develop communication to drive footfall during the beginning of the month amongst India B customers ...

MORE NEW STORE
BRAND MORE HYPER M, 2022

PROJECT MORE NEW STORE...

Standardize new store opening creative but customize regionwise in terms of offers and human images ...

PUREHEART MAKE HAPPY
BRAND PUREHEART, 2020

PROJECT PUREHEART MAKE HAPPY...

1. Build awareness of Pureheart  2. Position Pureheart as the only healthy and tasty nutfood brand ...

VADILAL CALENDAR
BRAND VADILAL ICE , 2016

PROJECT VADILAL CALENDAR...

Each year Vadilal throws open a contest for its customers where they are asked to send in their pictures. The selected entries are featured each ye...

VADILAL WHAT'S YOUR WAJAH
BRAND VADILAL ICE , 2018

PROJECT VADILAL WHAT'S YOUR WAJAH...

To establish Vadilal ice cream as an any-reason, any-season brand with over 150 products in various formats, sizes and flavours.  ...

PUREHEART BRAND GUIDELINES
BRAND PUREHEART, 2022

PROJECT PUREHEART BRAND GUIDELINES...

1. Develop brand guidelines to help content creators across all mediums to communicate a consistent message to the target group 2.Ensure al...

NEEM AYU VISUAL GUIDELINES
BRAND NEEM AYU, 2022

PROJECT NEEM AYU VISUAL GUIDELINES...

1.Develop brand guidelines to help content creators across all mediums to communicate a consistent message to the target group. 2.Ensuring ...

VADILAL ICE CREAM FACTORY
BRAND VADILAL ICE , 2013

PROJECT VADILAL ICE CREAM FACTORY...

To create a corporate video that encapsulates the history of Vadilal, the making of their award-winning products at their state of the art&nbs...

MORE MEGASTORE FESTIVE
BRAND MORE MEGA ST, 2021

PROJECT MORE MEGASTORE FESTIVE...

Develop communication to drive sales during Ganesh Chaturthi   Develop communication leading to festive season shopping to drive ...

TABEBUIA ITALIAN
BRAND B SAFAL, 2017

PROJECT TABEBUIA ITALIAN ...

To create a print as for Tabebuia making the audience aware of their upcoming Italian festival. ...

B SAFAL SEVENTY
BRAND B SAFAL, 2017

PROJECT B SAFAL SEVENTY...

To create a launch and follow up campaign for Seventy, Ahmedabad's finest luxury project. our task was to establish Seventy as a never-before l...

ROYALE TOUCHE RANGE
BRAND ROYALE TOUCH, 2013

PROJECT ROYALE TOUCHE RANGE...

Royale Touche is a national market leader in the laminate catgory. It has an extensive range of designs and finishes and is the only brand that add...

FLEXA KIDS
BRAND FLEXA, 2017

PROJECT FLEXA KIDS...

Flexa is a global leader in Scandinavian kids furniture. Theymake responsive, adjustable designs that can grow or be upgraded with a...

VADILAL ICE CREAM CALENDAR
BRAND VADILAL ICE, 2014

PROJECT VADILAL ICE CREAM CALENDAR...

Each year Vadilal throws open a contest for kids called the freeze the moment contest. Winners of the contest are featured in Vadilal's an...

VADILAL ICE CREAM
BRAND VADILAL ICE , 2016

PROJECT VADILAL ICE CREAM...

Our task was to revamp Vadilal's brand identity and packaging. As the country's second largest ice cream brand by volume Vadilal has an ext...

GLADE ONE
BRAND B SAFAL, 2017

PROJECT GLADE ONE...

To launch Glade One, Ahmedabad's premier Golf and luxury living property. To establish the property as the finest weekend and golfing expe...

VADILAL ICE CREAM
BRAND VADILAL ICE , 2014

PROJECT VADILAL ICE CREAM...

Our task was to create a Vadilal's summer print campaign highlighting their pure ice cream products.  ...

GEBERIT CLEAN AND DRAINS
BRAND GEBERIT, 2019

PROJECT GEBERIT CLEAN AND DRAINS...

Develop shower drain brochure for the trade.  One of the key sales tool for the sales team ...

WIPRO RUN
BRAND Wipro Tech- , 2018

PROJECT WIPRO RUN...

Spirit of Wipro Run is a global initiative to champion and reinforce the core values of the organization. SOW Run is held every year in 125 cities ...

NEWS 18 ELECTION
BRAND NEWS18, 2019

PROJECT NEWS 18 ELECTION...

Build awareness about the election programs ane encourage viewers to watch the channel during thiis period  ...

NEWS18 COVID 19
BRAND NEWS18, 2020

PROJECT NEWS18 COVID 19...

Develop topical communication during the pandemic to drive awareness about the channel and be top of mind amongst the viewers ...

MORE HYPER MART FESTIVE
BRAND MORE HYPER M, 2021

PROJECT MORE HYPER MART FESTIVE...

Campaign is targetted to India -B target group who are used to shopping at local kirana stores only since they are very cautious with their spendin...

NEWS18 KURUKSHETRA
BRAND NEWS18, 2021

PROJECT NEWS18 KURUKSHETRA...

Use the Election Programming as a platform to build awareness about the channel and establish the fact that it knows the pulse of Bengal better tha...

QUESS BRAND
BRAND QUESS, 2017

PROJECT QUESS BRAND...

Quess is a global staffing, IT and non-core services conglomerate. It is made up of over 37 acquired companies. Each company not only had its own b...

GEBERIT 2020 CALENDAR
BRAND GEBERIT, 2020

PROJECT GEBERIT 2020 CALENDAR...

Create a calendar for the channel partners and bsuiness associates which will be functional as well as use it as a platform to show case Geberit pr...

GEBERIT MRP
BRAND GEBERIT, 2019

PROJECT GEBERIT MRP...

Develop the MRP brochure for the trade as per global guidelines and ensure the Swiss lineage is followed in the look and feel of the brochure ...

HUSTLE DIGITAL
BRAND HUSTLE, 2017

PROJECT HUSTLE DIGITAL...

Launch India's first mass athleisure brand for tthe active youth ...

ATP STAR BRAND GUIDELINES
BRAND ATP STAR, 2022

PROJECT ATP STAR BRAND GUIDELINES...

Develop brand guidelines  to help content creators across all mediums to communicate a consistent message to the target group Ensure t...

GEBERIT AFTER SALES
BRAND GEBERIT, 2017

PROJECT GEBERIT AFTER SALES...

Develop print ad to build awareness about Gebearit after sales service which is so critical for this category ...

CATERPILLAR ADVANTAGE
BRAND CATERPILLAR, 2016

PROJECT CATERPILLAR ADVANTAGE...

Develop communication to build awareness about thie excluvie offer from Cat and how it can benefit the customers to do their business better ...

NEWS18 EVENTS
BRAND NEWS18, 2022

PROJECT NEWS18 EVENTS...

Create mailers for different properties /events to drive awareness about the channel and the channel's role in the society beyond new reporting...

NEWS18 EMAILERS
BRAND NEWS18, 2022

PROJECT NEWS18 EMAILERS...

Develop mailers to celebrate people and festivals. Establish the fact that News18 is the only news channel that knows the pulse of the people ...

MORE MEGA STORE BREAKING NEWS
BRAND MORE MEGA ST, 2022

PROJECT MORE MEGA STORE BREAKING NEWS...

To drive mid - month sales we had to create an exciting communication for the customers to visit the store and shop ...

MORE MEGA STORE BUYING CYCLE
BRAND MORE MEGA ST, 2022

PROJECT MORE MEGA STORE BUYING CYCLE...

Communicate Savings at More Mega Store at the beginning of the month ...

MORE MEGASTORE WEEKLY
BRAND MORE MEGA ST, 2021

PROJECT MORE MEGASTORE WEEKLY...

Develop campaign for mid week (wednesday) shopping where the focus is on fruits & vegetables and Sea Food and Meat (Typically these are bought ...

MINDTREE SUSTAINABILITY REPORT
BRAND MINDTREE, 2018

PROJECT MINDTREE SUSTAINABILITY REPORT...

Develop Sustainability Report based on different themes    ...

VADILAL HAPPINEZZ
BRAND HAPPINEZZ, 2020

PROJECT VADILAL HAPPINEZZ...

Create positive communication during lockdown since ice cream as a product always brings cheer to oneself on all occassions. ...

VIR MDF
BRAND RUSHIL DECOR, 2021

PROJECT VIR MDF...

To be awareness about versatility about MDF ...

RUSHIL DECOR DIGITAL
BRAND RISHIL DECOR, 2020

PROJECT RUSHIL DECOR DIGITAL...

Our task was to create social media posts for VIR laminates that appealed to designers and end users. ...

RUSHIL DECOR DIGITAL
BRAND RUSHIL DECOR, 2020

PROJECT RUSHIL DECOR DIGITAL...

VIR is a leading brand of MDF in India. MDF is an eco-friendly alternative to wood that has little acceptance among carpenters and designers inspit...

VADILAL QUICK TREAT DIGITAL
BRAND Vadilal Qui, 2017

PROJECT VADILAL QUICK TREAT DIGITAL...

Vadilal Quick Treat is America's leading Indian Ice cream brand. it is targetted towards Indians living outside India. Most of these are people...

SWIGGY KITCHENS OF PUNJAB
BRAND Swiggy, 2019

PROJECT SWIGGY KITCHENS OF PUNJAB...

Swiggy wanted to promote restaurants under its cloud kitchen concept. Kitchen's of Punjab offers a unique culinary experience in that all its r...

FOREVER JEWELLERY MEMORIES
BRAND FOREVER JEWL, 2013

PROJECT FOREVER JEWELLERY MEMORIES...

The task was to launch Forever jewellery across India with a brand campaign that positons it as the go to jewellery brand for special moments and o...

VADILAL QUICK TREAT VARIANTS
BRAND Vadilal Qui, 2017

PROJECT VADILAL QUICK TREAT VARIANTS...

The brief was to create ad films for Vadilal's candy range for Indians living in America. ...

VADILAL HAPPINEZZ
BRAND HAPPINEZZ, 2020

PROJECT VADILAL HAPPINEZZ...

Drive awreness about the ice cream at HAPPINEZZ parlours ...

VADILAL QUICK TREAT FLAVOURS
BRAND Vadilal Qui, 2017

PROJECT VADILAL QUICK TREAT FLAVOURS...

Our task was to create flavour films showcasing Vadilal's Indian ice cream flavours directed towards Indians living in the US ...

VADILAL ICE TROOPER
BRAND VADILAL ICE , 2018

PROJECT VADILAL ICE TROOPER...

Create excitement for Vadilal Ice Trooper treasure hunt contest for kids ...

VADILAL FLINGO
BRAND VADILAL ICE , 2016

PROJECT VADILAL FLINGO...

Position Vadilal Flingo as cool product for the youth ...

VADILAL BADABITE
BRAND VADILAL ICE , 2016

PROJECT VADILAL BADABITE...

Position Badabite as the preferred choice over Magnum ...

VADILAL GOURMET
BRAND VADILAL ICE , 2016

PROJECT VADILAL GOURMET...

Position Vadilal Gourmet as a premium ice cream ...

THE BANYAN
BRAND SURYAM DEVEL, 2022

PROJECT THE BANYAN...

Create awareness about The Banyan, an uber-luxury project in Ahmedabad and help generate leads for sales ...

REPOSE
BRAND SURYAM DEVEL, 2022

PROJECT REPOSE...

Position Repose as a luxury premium project in Ahmedabad  ...

PUREHEART MAKE HAPPY
BRAND PUREHEART, 2020

PROJECT PUREHEART MAKE HAPPY...

To make moms aware that Pure Heart Nutspreads are a healthier and tastier alternative to traditional breakfast options.   ...

GAINWELL DIGITAL OCCASIONS
BRAND GAINWELL, 2020

PROJECT GAINWELL DIGITAL OCCASIONS...

Develop digital videos to keep in touch with the customers which is non-transactional  ...

FOREVER JEWELLERY MEMORIES
BRAND FOREVER JEWL, 2013

PROJECT FOREVER JEWELLERY MEMORIES...

Forever jewellery, a local brand, for the first time was going national. Develop communication to build awareness and credibility around the brand....

DEEPKALA SAREES
BRAND DEEPKALA, 2013

PROJECT DEEPKALA SAREES...

Showcase the heritage collection of Deepkala ...

VIR
BRAND RUSHIL DECOR, 2019

PROJECT VIR...

Position Vir as the expert partner for home and office interiors ...

ARVIND STORE
BRAND Arvind Fashi, 2014

PROJECT ARVIND STORE...

Develop communication to drive footfalls to the store for the limited edition of Mr. Kunal Anil Tanna's collection, an eminent fashion designer...

AKZ
BRAND A.K.ZAVERI J, 2013

PROJECT AKZ...

Design an invite for customers/trade for a wedding jewllery exhibition ...

AKZ
BRAND A.K.ZAVERI J, 2013

PROJECT AKZ...

To create a product centric campaign to highlight the craftsmanship of each collection ...

GEBERIT OCCASION
BRAND GEBERIT, 2019

PROJECT GEBERIT OCCASION...

Create a Holi video for employees and channel partners - to keep in touch with customers and employees ...

AKZ
BRAND A.K.ZAVERI J, 2013

PROJECT AKZ ...

To showcase the product range of AKZ on OOH ...

PUREHEART NUT FOOD RANGE
BRAND PUREHEART, 2019

PROJECT PUREHEART NUT FOOD RANGE...

Revamp a regional nut and nut spread brand that has low shelf visibility, no consistency in look and feel, lacks a distinctive brand identity and h...

VADILAL QUICK TREAT PRODUCT
BRAND Vadilal Qui, 2020

PROJECT VADILAL QUICK TREAT PRODUCT...

Build awareness about the wide range of Vadilal Quick Treat products amongst the Indians living in the US ...

VADILAL QUICK TREAT OCCASIONS
BRAND Vadilal Qui, 2019

PROJECT VADILAL QUICK TREAT OCCASIONS...

Develop an emotional connect which goes beyond the product with Indians living in the US ...

VADILAL HAPPINEZZ
BRAND HAPPINEZZ, 2020

PROJECT VADILAL HAPPINEZZ...

Happinezz as a brand wants associate itself with the vocal for local movement ...

VADILAL HAPPINEZZ
BRAND HAPPINEZZ, 2020

PROJECT VADILAL HAPPINEZZ...

To reassure customers that the Happinezz parlours follow strict covid protocols ...

VIR MDF
BRAND RUSHIL DECOR, 2019

PROJECT VIR MDF...

Build awareness about MDF as an option to wood, which is expensive, by communicating its features and benefits ...

VADILAL HAPPINEZZ
BRAND HAPPINEZZ, 2020

PROJECT VADILAL HAPPINEZZ...

To create exciting and cool content to engage with customers, season or no season, occassions or no occassions ...

VADILAL HAPPINEZZ QUOTES
BRAND HAPPINEZZ, 2020

PROJECT VADILAL HAPPINEZZ QUOTES...

Create content to engage with customers ...

VADILAL HAPPINEZZ
BRAND HAPPINEZZ, 2020

PROJECT VADILAL HAPPINEZZ...

To keep Happinezz top of mind during the lockdown when all parlours were shut ...

Head Office

203 umiya willows, 9 rogers road, richards town, bengaluru
Bengaluru
560005


Branch Office

89 Goyal Park, Judges Bungalow Road
Ahmedabad
380054


Branch Office

4B 503 GREEN MEADOWS, LOKHANDWALA COMPLEX AKURLI ROAD, KANDIVALI EAST
Mumbai
400101


Founded in

2011

Parent Company

STANDUP COMMUNICATIONS PVT.LTD

Leadership

Madhumita Mukherjee

Managing Director

Over 25 years of experience in the communication business, having worked on media neutral strategies for brands across verticals. Career milestones include Lowe, RK Swamy BBDO, Netcarrots loyalty services, MRM and JWT. Worked and handled some the most iconic brands such as Microsoft, Infosys, Caterpillar, ITC Cigarettes, ICI Dulux Paint, Zovi, Tanishq, Hero Honda, Hindustan Times, Oracle, Quest Global, Hometown, Oberoi Hotels. India Development Centre, Redmond, Caterpillar Singapore, News18 Network, Geberit Sanitaryware, Quess Group, Pureheart

AKRITA SHRIVASTAVA

FOUNDER AND CHIEF CREATIVE OFFICER

Has over 13 years of experience in advertising. Started her career with DDB and then moved on to start THE CO, becoming one of the youngest entrepreneurs to do so. Worked on national and global clients such as Vadilal Ice creams, Livon, Dermicool, Krack Cream, Adani Real Estate, Viacom 18 Colors, Wagh Bakri, Rasna, Layer Fragrances, Karbonn Mobiles, Kalyan Jewellers, Sobha Developers, Vir Laminates, Quess Group. Was awarded ‘Times power woman - Advertising, 2018’.

ARNAV KUMAR

FOUNDER AND CHIEF OPERATING OFFICER

An NID graduate and a film maker, has over 15 years of experience with various production houses and advertising agencies. Has worked in Grey Worldwide, Moving Pixels Company and Vama Communications. Has worked on formats such as documentaries. Corporate films, ad films, Multi-screen Fiction, Digital Films, etc. Has also worked as visiting faculty at MICA, DAIICT and NID. Brands worked on Gujarat State Petroleum Corporation, Cera Sanitary ware, GIDC, Forever Jewellery, Government of Gujarat, BJP, Carbon Fine Jewellery, Wagh Bakri Tea, Vadilal Ice creams.

SANJAY MENON

FOUNDER

A career spanning 3 decades in advertising. Has worked with some of the largest global network agencies like DDB, Lowe, and Grey worldwide. Founded THE CO. in 2011. Worked on some of India’s largest and most successful brands like Hindustan Levers, Britannia, ITC Cigarettes and foods, Zydus Wellness, Glaxo Smithkline, Vadilal Ice creams, Dominos, Shaw Wallace, Wrigley, Wagh Bakri, Rasna, SBI, Arvind, Lee Jeans, Arrow Shirts, Park Avenue, Livon, Dermicool, Moov, Kamasutra, Nyle Shampoo, TTK Eva, Layer Fragrances, Viacom 18 Colors, News 18 Network, Malayala Manorama, Dainik Jagran, Wockhardt Hospitals, Philips Televsions, Bajaj Auto, General Motors, Exide Batteries, Apollo Tyres, Siemens, Biocon, 3M, Kalyan Jewellers, Dominos Pizza, Adani, Titan Industries.