Team Pumpkin

Client Brief

Klothon wanted a strategy and execution to increase Website Traffic & generate Leads for it’s apparel collection to companies & organization across all GCC Countries as well as client over the World. Awareness & Leads were the Key KPI.


1.     Personalized Content - Created highly targeted blog posts & industry news articles

2.     Created high quality landing pages to improve conversions and generate leads.

3.     Match content with user intent.

4.     Question based approach for content development.

5.     Internal linking between the relevant pages.

6.     Link acquisition across domains


1.     Traffic increased by 55.38% over 6 month period.

2.     Pageview increased by 56.71%.

3.     Executed lead generation campaigns with costing of 1500 AED.

4.     Direct Traffic increased by 91.80%.

5.     Organic Traffic increased by 36.28%.

Team Pumpkin


  1. Mumbai | Bengaluru



Category Experience


100+ Employees

Other Projects
BRAND APL Apollo, 2018

PROJECT #TiesOfSteel...

Express gratitude towards security guards, a group that takes care of families around the nation. Doesn’t matter if it is a festival or not, they...

B Natural
BRAND B Natural - ITC, 2019

PROJECT B Natural...

Indian Fruit LeagueDrive user engagement and reach during IPL, the most active cricketing season of the year. Share And R...

BRAND DNA Skin Clinic , 2020

PROJECT #ProductivityWhileNoActivity...

Increase personal Instagram follower base for Dr. Priyanka Reddy, a dermatologist....

Vision Express
BRAND Reliance Vision Expr, 2020

PROJECT Vision Express...

1. Keeping eye tests as the hero service, we had to reach out to audience to opt for them. 2. Find a way to drive online traffic...

BRAND Tata Steel , 2020

PROJECT #GarvKe20Saal...

The brand wanted an engagement driven campaign around their 20th anniversary which would help them boost brand awareness....