August Jewellery Private Limited, 2020

Melorra: Gold Jewellery Packaging

Packaging
By Studio ABD
Client Brief

Melorra makes jewellery fun to wear. We helped Melorra reinforce the brand's message through a lovable unboxing experience that is effortless, elegant, and fun!

Result

We created packaging that gave a new meaning to gold jewellery. We used paper as base material and reduced plastic usage by 80%. The packaging design has memorable brand assets which speak the brand story through all touchpoints. The project also involved designing a complete packaging solution from unboxing, storing to traveling with the jewellery.

Client

August Jewellery Private Limited

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