Times of India, 2017

Times of India Buzzphoria

Social Media Content Branding Social Media Marketing
By Social Buzz
Client Brief

Times of India Chandigarh chapter wanted to portray the vibes of Chandigarh tricity through a vibrant and enthusiastic Flashmob video. However, increasing the reach of the consequent video was a point of concern. The team wanted 1,00,000 reach of the video. 

Execution

Interactive campaign with questions related to the flashmob video. 

Result

In a quiz-studded campaign that involved participants go through the video to answer the questions, Social Buzz was able to garner more than 2x the number of video views as had been planned. 

Client

Times of India

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