SETU

Client Brief

As India's first cruise liner from Mumbai to Goa and back, Angriya wanted to welcome people to experience the joy on-board.

Idea

A full-fledged shoot on the cruise liner allowed us to give people a sneak peak into the kind of lifestyle, Angriya would offer. We called it the 'Voyage of Wows', where every moment could only be expressed in one word - wow.

Execution

At Setu, we decided to first create a visual impact of this on-board experience and then capture it in words to invite more and more people. 

Result

Through different communication touch points, we used a combination of images and words to communicate this 'wow'. The result was an overwhelming response to the launch and subsequent vouyages of Angriya.

SETU

Creative

  1. Pune

Services

Clients

Category Experience

Employees

51-100 Employees

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