Sakurafresh, 2021

Creative Packaging for a Japanese Brand

Packaging Branding
By Running On Coffee
Client Brief

- A packaging that would catch your eye

- Have relevance to the product city of origin

- Incorporating the elements of being created by a Japanese Brand

- Easter Eggs


To create a series of beautiful illustrations and seamless customer experience 


We deconstructed everything. Started from the process every customer goes through:


- First glance: Having a beautifully attractive packaging

- Character intro: We created a booklet filled with information about a fictional character, Emperor Himitsu, and all his creative recipes

- Recipe Book

- Bottle Designing



A beautiful award-winning packaging with immense detailing.



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