Client Brief

APL Apollo, is India’s largest producer of Steel Pipes and Sections. It has the capacity to produce 2.5 Million Tonnes per annum and exports to over 20 countries globally. In India, it has warehouses and offices in over 29 locations.

 

1.       Andekhi taqat

The brief was to raise brand awareness at a mass level as not a lot of people knew about the brand’s product offerings.

 

2.       India’s inner strength

To promote all kinds of sports in India, APL Apollo became the principal sponsors of three main sports events that takes place in India- Indian Premiere League, Pro Kabaddi League and Indian Super League. Our job was to amplify this case further.

 

3.       Microsite

Masses were not aware of the usage of APL Apollo products and did not understand how the products are beneficial for them. We had to come up with a walkthrough campaign to help users understand the usage of the products.

 

Team Pumpkin

Full Service / Creative

  1. Mumbai | Bengaluru

Services

Clients

Category Experience

Employees

100+ Employees

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