The client is a provider of premium surface decors in India. They source the finest architectural products from all around the globe. On a mission to reduce the gap between modern designs and Indian consumers, Ventura was looking to revamp their existing website. The objective was to increase awarness and acceptance among the target audience.
To envision a website with the premium architectural feel, defined brand tonality, and clear segregation of their products.
The biggest challenge was segregating their huge range of products in the catalogue. We thoroughly studied the market and their products before developing a wireframe, aimed at facilitating smoother consumer interactions on the website. We smartly segregated their solutions under a defined navigation strategy- 3 level dropdowns and flyout menus.
We’re able to retain the innovatory and premium theme in the design. The defined site architecture ensured that a consumer clearly understands their offering, which helped them with branding and conversions.
Check out their website: Ventura
Full Service / Creative