Client Brief

To promote the End-Of-Reason Sale for Myntra and also showcase Hrithik Roshan’s clothing brands, which was available on Myntra.


With Hrithik being the face of HRX, he was the natural choice to head and be the star of these promotions. Most of the content pieces were created around him. 


We executed multiple influencer based campaigns which included-
- Candid bytes from celebrity influencers
- Television Commercials.


5,00,000 - Enrolments
2,00,000 - Concurrent Users
4,12,57,253 - Total Reach


  1. Mumbai




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