To increase the number of employees to join Social Sher.
Social Sher, an internal social platform that shares informative posts & articles about various HDFC products. Employees can then share these posts/articles via their personal social media accounts, thereby advertising it's own brand.
Share Karo, Sher Bano
Strategised a complete internal communication plan to boost employee engagement on Social Sher. With strategic use of on-ground content and creation of synergetic associations to gratify said engagement.
Won the "Best Internal Campaign of the Year 2018" pan India by IAMAI.
Full Service / Creative