Raymond Ready To Wear, 2016

Raymond Ready To Wear SS16

Retail Branding TVCs / Brand Films Communication Design Print Design
By Plus One Design
Idea

Where the spontaneous jottings of the gentleman’s diary, inspire a style schedule for Raymond RTW

Giving us a closer look into the mind of the gentleman. Where a paper flutters in a rhythm, a task floats in old friends, and a shared silence forms a meaningful moment.

These seemingly innocuous but profound jottings of the gentleman’s diary, even as they look back upon the day, became rich inspiration for the Raymond’s Ready To Wear Communication for Spring summer ’16.

As the jottings found expression in the visual storytelling, they also built the style ethos of Raymond RTW. Each narrative capturing a real moment in time finessed by individual RTW product categories.

Client

Raymond Ready To Wear

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