ITC Fiama, 2018

Packaging Design for Fiama Essential Oils

Packaging Graphic Design
By Paper Tree

Brief: Fiama, one of India's largest FMCG brands, launched its own range of essential oils. They approached us to design the packaging, comprising outer boxes, bottle labels, and how-to-use leaflets. For the packaging, we retained the pop colours of the Fiama brand, and used illustrations instead of photographs of the ingredients, to give the range a more authentic feel.

<b> Brief: </b> Fiama, one of India's largest FMCG brands, launched its own range of essential oils. They approached us to design the packaging, comprising outer boxes, bottle labels, and how-to-use leaflets. For the packaging, we retained the pop colours of the Fiama brand, and used illustrations instead of photographs of the ingredients, to give the range a more authentic feel.
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