KHURANA BRANDING COMMUNICATION

Client Brief

Tootos wanted a premium, international pack design for its high-selling Indian snack mixture ‘Surti Mix’. The brief was simple - make it look international and tempting.

Idea

We went in for revamping the whole brand identity - which was known as Pet Pooja in the Indian market. We renamed it to ‘Tootos’ for the international market. The idea was to make this Indian snack look savory, delicious, and tempting enough for the customers to grab it from the shelves.

Execution

A very attractive yet simple colorful design made it easy for the product to attain that international look. The snack image added that much-needed temptation to it and made it look appealing for the international market. 

Result

The Surti Mix is a hit, high-selling product SKU for the client in the international markets as of today and much of the credit goes to the type of brand revamp and identity creation plus brand pack design that went into it.

KHURANA BRANDING COMMUNICATION

Design

  1. Ahmedabad

Services

Clients

Category Experience

Employees

1-10 Employees

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