Client Brief

JKT is the technology arm of the JK organization. It is the IT transformation solution provider and established across the globe for enabling technology centred transformation solutions. They combine technology expertise, value-driven services and business intelligence ensuring continuous success for clients.
JKT came as a market player being lacking behind the world when it came to marketing communication, they required a refreshed communication strategy for ramping up their global endeavours and future plans of expansion. A new CEO took charge and wanted to transform the organization with an inside-out approach and a new strategy. 

Execution

We developed a CEO presentation that comprised of his values and strategy to be communicated to the board member and the employees working for the company and about this strategy to bring about the required shift in organizational thinking. The presentation has a strong visual narrative, smart copywriting and a newer direction as suggested by him.

We came up with segment-specific proposal frameworks and designs being easily customizable, offering many exceptional usability features. The new proposal template not only helped them streamline the proposals but also reduced the development time to just 3 days from lead to a proposal. 

JKT’s corporate communication required a revamp of communication collaterals for smarter media & industry engagement and association with numerous stakeholders. We made many marketing collaterals for them, pertaining to the new identity and the direction of the organization.

There was a requirement for segment-specific solutions and collaterals were to be designed around the same. We made many such collaterals along with videos for JKT Robotic Process Automation. Compatibility flyers were also developed for different solutions like SAP, PEGA, Automated testing and several others.

As part of our 360 Degree solution, Along with the digital mediums, we also developed communication collaterals for the print. 

Result

The company required communication in several industry forums, with demonstrations along with the advertisements. We provided the same while keeping the refreshed communication strategy intact that made the industries aware of the positive change in the organization.

Client

JKT

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