Design Mechanics India Pvt Ltd

Client Brief

VisionSpring is creating access to affordable eyewear everywhere. Clear vision creates opportunities for increased learning, work, safety, civic participation, and quality of life.

The mission objective is to increase functioning, productivity, and income-earning potential for our low-income consumers by correcting refractive error and presbyopia with eyeglasses starting as low as $4.

Execution

Social media launch strategy aligned with marketing objectives – enhanced outreach & new fan following. The main promotion channels were Facebook & Twitter for B2C and LinkedIn for B2B communication. 

Social commentary, launch-specific posters, event updates, and live podcasts were used to leverage interactions with online viewers. 

Result

1496 page likes on Facebook in 3 days at the cost of Rs. 4.59 per likes.

Design Mechanics India Pvt Ltd

Creative

  1. Noida

Services

Clients

Category Experience

Employees

11-25 Employees

Other Projects
Creating Brand Identity and Effective Brand Communication (Print & Digital Media)
BRAND mBill, 2020

PROJECT Creating Brand Identity and Effective Brand Communicati...

An intelligent billing app, mBill is designed to help local Kirana stores manage inventory & stock, create sales reports, calculate profit &...

Social Media Marketing + Doctor’s Advocacy Strategy for Apollo 24/7
BRAND Apollo 24x7, 2022

PROJECT Social Media Marketing + Doctor’s Advocacy Strategy f...

Apollo 247 App, is a platform to give millions of natives access to India’s best Doctors and their expertise via Video, Audio, or Chat option...

Building brand awareness and generating leads with Linkedin marketing strategy and ads.
BRAND Colorplast, 2022

PROJECT Building brand awareness and generating leads with Link...

A renowned digital card manufacturer based in India, Colorplast supports industries like finance, banking, telecom, retail, healthcare, & transpor...

Brand Identity creation + online and offline marketing
BRAND Uttarafish, 2021

PROJECT Brand Identity creation + online and offline marketing...

An initiative of the Government of Uttarakhand, UttaraFish is the first of its league retail-focused to scale up the fish buying experience of urba...

Designing internal communication in formats like mailers, videos, and digital flashcards for Exide Life Insurance.
BRAND Exide Life Insurance, 2022

PROJECT Designing internal communication in formats like mailer...

Exide Life Insurance Company Limited is an Indian life insurance company owned by HDFC Life.  ...