Design Mechanics India Pvt Ltd

Client Brief

An intelligent billing app, mBill is designed to help local Kirana stores manage inventory & stock, create sales reports, calculate profit & loss, promote shop offers to consumers, and generate quick GST compliant and Non-GST bills

Execution

The very first step was to ensure that the identity was aligned with the long-term vision for the brand. Therefore in terms of communication, our first catch was to click instantly with the shopkeepers and motivate them to download the app.

We embraced a unique vocabulary and carefully crafted our launch promotions by contextualizing evergreen Bollywood dialogues as a utility slogan for the app, adding a scintillating drama to grab eyeballs.

As a digital solution provider, we branched out category benefits, usability, and end-user experience and collated it in a story format before presenting it to our online audience.

Apart from social media marketing, we were responsible for website content development, UX & UI, SEO, and other print collaterals.

Result

-Managed to rank on first number for multiple keywords

-Managed to attain 82,713 page views in a month.

Design Mechanics India Pvt Ltd

Creative

  1. Noida

Services

Clients

Category Experience

Employees

11-25 Employees

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