Bold To Wear Gold Ad 4

Bold To Wear Gold Ad 4

Bold To Wear Gold Ad 3

Bold To Wear Gold Ad 3

Bold To Wear Gold Ad 2

Bold To Wear Gold Ad 2

Bold To Wear Gold Ad 1

Bold To Wear Gold Ad 1

Bold To Wear Gold Commercial

Client Brief

The Competitive Context:

PN Gadil Jewellers is a legacy brand, 100 + years old. It wasn’t the go to destination brand for young adults seeking gold jewellery.

 

The Communication Challenge:

.Make PN Gadgil jewelers the go to brand for young adults by revamping its imagery

Execution

Bold is Gold

Result

The campaign became a talking point. Sales shot up by 24% on YoY basis. Younger adults started noticing the brand.

Client

P. N. Gadgil Jewellers

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