Liberty Grp., 2022

LITG - IMEX Frankfurt 2022

Content Strategy Content Creation Social Media Marketing
By Creators Network

Campaign Performance

Campaign Performance

Social Media Content and Engagement

Social Media Content and Engagement

Brand Storytelling

Brand Storytelling

Signature Pose Concept for the Brand

Signature Pose Concept for the Brand
Client Brief

Liberty International Tourism Group (LITG) is one of the leading DMCs with a presence in over 90+ destinations. LITG's aim was to create Digital Brand Awareness and increase its digital presence. The brief was to create a buzz and promote the Brand's participation at the Imex Frankfurt 2022 event.

Idea

Conceived digital strategy and brand content strategy to elevate brand awareness.
 

Execution

Executed campaigns and carried out social media engagement.

Developed ideas including:

  • Brand Signature Pose
  • Brand Empathy Content
  • CXO Profile Building
Result

Social Media Campaigns & Content Solutions resulted in proven Brand Exposure and business inquiries.

  • Brand became one of the most active brands among the IMEX attendees.
  • Brand was listed in IMEX's Official report.
  • Across 8 days of Social Media activities, managed to execute 19 Campaign Ideas, across all social platforms, leading to overall 80+ post activities. As a result, the Impressions across various platforms increased by minimum 33% thousands.
Client

Liberty Grp.

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