Verified

Paper Tree

Design

Paper Tree

Design

Branding, Communication Design, Corporate Identity, Packaging, Flyers / Posters / Tent Cards / Brochures, Print Advertising, Graphic Design

  1. Kolkata

No. of Employees: 1-10

About the company

Launched in 2000, Paper tree is a collective where each individual brings their unique strengths. We have people with great Design and Art working skills and above all a wealth of experience in navigating printing and its related processes. We have had the opportunity of working on several product categories with ITC and have consistently delivered as per their exacting standards. While Gold Flake Neo is our most recent work, our experience with tobacco products over the last 20 years makes us de-facto experts in the category, both, within India as well the Middle-Eastern GCC markets. Our experience beyond tobacco is a list that spans across several FMCG categories. We have had the opportunity of rebranding Savlon; when it was first acquired by ITC Personal care. We recently designed the 'Savlon Surface Disinfectant' can, which is one of the highest selling disinfectants in the country. The Fiama Bath Essentials range, is a classic example of large brand work from a small team sitting in Kolkata. We also helped launch ENGAGE ON 'Pocket Perfumes', designed identity and packaging for Farmland potatoes and dehydrated onions. Some of the other ITC brands we have created work for include Shower to Shower, Vivel, Superia, Charmis, Nimyle (Floor Cleaner), Classmate (Geometry boxes and pens), Mangaldeep (incense sticks) among others. Among non-ITC brands, we have worked on Darjeeling Tea brands such as Ambootia, Goodricke, Chamong, Steinthal, and Brahma Tea. Tata Steel, Stark Ridge Paper, Paw Path (Veterinary Diagnostic Laboratory), Tribeca Care (Elderly Health care), Tollygunge Club Ltd., The Kolkata Festival, Gaatha (Ethnic Wear), and Zilch Cosmetics. No mention of our work is complete without SASHA, a not-for-profit (Fair Trade Organisation) and a client close to our heart. SASHA works with artisans pan-India, in an attempt to revive the ancient crafts. They also export Indian handicraft, organic spices and beauty products to the USA and Europe. Our team benefits from the age-old combination of youth and experience. We are fiercely proud of being an independent boutique and are constantly looking for that next big challenge.

Category Experience

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Services

Social Handles

Website

Projects

Packaging Design For ITC Savlon Disinfectant Spray
BRAND ITC Savlon, 2020

PROJECT Packaging Design For ITC Savlon Disinfectant Spray...

Packaging Design for Fiama Essential Oils
BRAND ITC Fiama, 2018

PROJECT Packaging Design for Fiama Essential Oils...

Packaging Design For ITC Gold Flake Neo
BRAND ITC Gold Flake, 2019

PROJECT Packaging Design For ITC Gold Flake Neo...

Packaging Design for Masterchef Prawns
BRAND ITC Masterchef Prawn, 2017

PROJECT Packaging Design for Masterchef Prawns...

Savlon Rebranding
BRAND ITC Savlon, 2017

PROJECT Savlon Rebranding...

ITC Classic Limited Edition Packs
BRAND ITC Classic, 2015

PROJECT ITC Classic Limited Edition Packs...

Branding & Packaging Design System for Zilch Cosmetics
BRAND Zilch Cosmetics, 2019

PROJECT Branding & Packaging Design System for Zilch Cosmetics...

ITC Flake 1 Crore Unique Packs
BRAND ITC Flake, 2015

PROJECT ITC Flake 1 Crore Unique Packs...

Rebranding a Kraft Paper Mill
BRAND Stark Ridge Paper, 2020

PROJECT Rebranding a Kraft Paper Mill...

To completely rebrand in a way that would reflect Stark Ridge Paper's vision of maintaining a sustainable balance between industri...

ITC Classic Double Burst
BRAND ITC Classic, 2015

PROJECT ITC Classic Double Burst...

ITC Hollywood
BRAND ITC Hollywood, 2015

PROJECT ITC Hollywood...

Branding & Communication for The Kolkata Festival
BRAND The Kolkata Festival, 2019

PROJECT Branding & Communication for The Kolkata Festival...

Packaging Design for Classmate Geometry Boxes
BRAND ITC Classmate, 2018

PROJECT Packaging Design for Classmate Geometry Boxes...

Packaging Design for Fiama Bath Essentials Range
BRAND ITC Fiama, 2018

PROJECT Packaging Design for Fiama Bath Essentials Range...

30D~ Café, Hookah, Resto | Branding
BRAND 30D, 2019

PROJECT 30D~ Café, Hookah, Resto | Branding...

Packaging Design for the Bramah Tea range by Kanoi Tea
BRAND Kanoi Tea, 2004

PROJECT Packaging Design for the Bramah Tea range by Kanoi Tea...

Packaging Design for Engage On Pocket Perfumes
BRAND ITC Engage, 2017

PROJECT Packaging Design for Engage On Pocket Perfumes...

Packaging Design for Engage Perfume Sprays
BRAND ITC Engage, 2017

PROJECT Packaging Design for Engage Perfume Sprays...

Packaging Design for Fiama Gel+Creme Range
BRAND ITC Fiama, 2017

PROJECT Packaging Design for Fiama Gel+Creme Range...

Logo & Packaging for Mangaldeep Treya
BRAND ITC Mangaldeep, 2017

PROJECT Logo & Packaging for Mangaldeep Treya...

Branding & Communication for TriBeBa Care
BRAND TriBeCa Care, 2000

PROJECT Branding & Communication for TriBeBa Care...

Head Office

B-11, 4th Flr., Ballygunge Park Towers, 67/B Ballygunge Circular Road
Kolkata
700019


Founded in

2000

Leadership

Malini Panjabi

Partner

Paper Tree is a lean, agile team, headed by Malini Panjabi, an Applied Arts Gold Medallist from the prestigious Sophia College. She worked with Lintas for 13 years and handled clients like Hindustan Unilever, Cadbury’s, Britannia, ICI Paints, Berger Paints, Reckitt & Coleman, Bata, Shaw Wallace, Oberoi Grand, ITC among others.