Verified

SETU

Full Service / Creative

SETU

Full Service / Creative

Branding, Communication Design, Corporate Identity, Packaging, TVCs / Brand Films, Brand Strategy, Social Media Content, Social Media Marketing, Website and App Design, Performance Based Marketing

  1. Pune

No. of Employees: 26-50

About the company

Staying true to its name, SETU is a reliable bridge between brands and people that is built on a solid foundation of creativity, effectivity and strategy, across the offline and online worlds. For 35 years, SETU has worked with 75+ local, regional and national brands.

Category Experience

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Services

Social Handles

Website

Showreel

Projects

Bringing Daadi-Naani's blessing 'Acche se khana' to make food cooked in Vilina Oil a boon of taste and health!
BRAND Parakh Agro Industri, 2018

PROJECT Bringing Daadi-Naani's blessing 'Acche se khana' to mak...

Vilina has been in the market as a brand for quite some years. Their refined sunflower oil has been used and loved by cooking enthusiasts and women...

The launch of India's First Cruise Liner
BRAND Angriya, 2016

PROJECT The launch of India's First Cruise Liner...

As India's first cruise liner from Mumbai to Goa and back, Angriya wanted to welcome people to experience the joy on-board. ...

Cottonking - Stretch Your Limits
BRAND Cottonking, 2020

PROJECT Cottonking - Stretch Your Limits...

A reputed menswear brand, Cottonking came up with an innovative product - a 4-way stretch trouser. ...

Suhana Blended Spices
BRAND Pravin Masalewale, 2013

PROJECT Suhana Blended Spices...

While Pravin Masalewale is a leading food brand, known, used and trusted across India, the brand’s primary channel of communication is throug...

Suhana Chakali Bhajani and Chiwda Masale
BRAND Pravin Masalewale, 2020

PROJECT Suhana Chakali Bhajani and Chiwda Masale...

The lead up to Diwali of 2020 was a bit different because of the impact of the pandemic on the economy and the overall mood among the people. Suhan...

Suhana Ready-to-Cook Campaign
BRAND Suhana, 2014

PROJECT Suhana Ready-to-Cook Campaign...

Suhana wanted to promote its Ready-To-Cook product range nationally. The challenge was to illustrate the ease and convenience of using this product...

MKG Re-branding Exercise
BRAND Rajat Equipments Pvt, 2020

PROJECT MKG Re-branding Exercise...

As the flagship brand of Raipur-based Rajat Equipments, MKG had a decade-long journey of manufacturing and providing light and heavy construction m...

Waghbakri Dust Tea
BRAND Waghbakri Tea Group, 2019

PROJECT Waghbakri Dust Tea...

Tea is the most common daily habits in India. Wagh Bakri Tea, one of India's leading tea brands gave us the mandate to promote a very specific ...

Avana - Brand Campaign
BRAND Emmbi Industries Lim, 2021

PROJECT Avana - Brand Campaign...

India is an agrarian economy which is still extensively dependent on monsoons. Avana, the flagship brand of Emmbi Industries Limited that specialis...

Cottonking - Printz Collection
BRAND Cottonking, 2019

PROJECT Cottonking - Printz Collection...

Cottonking has been the most popular brand in cotton shirts segment. They were coming up with a new range of Shirts called Printz.  ...

Guardian Developers' 100% interest Free Homes
BRAND Guardian Developers , 2015

PROJECT Guardian Developers' 100% interest Free Homes...

Guardian Developers had worked out an offer for home buying that had multiple benefits for the home buyer, including no bank loans and no shallow b...

Reviving the strongest player in Redevelopment Segment
BRAND Pandit Javdekar, 2014

PROJECT Reviving the strongest player in Redevelopment Segment...

Pandit Javdekar is a reputed name in the field of redevelopment in Pune. The brand sought a new corporate identity in sync with its new brand polic...

FTII JET - 2019
BRAND Film and Television , 2019

PROJECT FTII JET - 2019...

To promote the Joint Entrance Test conducted for Film & Television Institute of India and Satyajit Ray Film & Television Institute of ...

An Identity and Packaging that reflects the legacy of Maharashtra's history
BRAND Sawai Masale, 2019

PROJECT An Identity and Packaging that reflects the legacy of M...

Sakal Events - Schoolympics
BRAND Sakal Media Group, 2016

PROJECT Sakal Events - Schoolympics...

2016 was the year of Rio Olympics and also the year of second edition of Schoolympics. Executed by Sakal, Schoolympics is the biggest, organised in...

Identity Design and Branding for Pune's most loved #Adda
BRAND Growell Restaurants, 2016

PROJECT Identity Design and Branding for Pune's most loved #Add...

The client wanted to create an everyday space for Punekars which had a special vibe. #Adda as the name suggests is a place for friends to catch up ...

Eka Lagnachi Pudhchi Goshta - A Marathi Play
BRAND Eka Lagnachi Pudhchi, 2019

PROJECT Eka Lagnachi Pudhchi Goshta - A Marathi Play...

Redefining the promotion of Marathi theatre through digital media, complemented by strategic mainline support. While OTT platforms promote web...

Urja Next Packaging Design
BRAND Kutwal Foods Pvt. Lt, 2013

PROJECT Urja Next Packaging Design...

While Urja as a brand has a good rural presence, it wanted to reach out to the consumers in the cities. A flavoured milk drink presented an opportu...

Sakal : Khara Punekar
BRAND Sakal Media Group, 2014

PROJECT Sakal : Khara Punekar...

To engage with the readers of Sakal through innovative touch points that would appeal to readers across generations, irrespective of the age group....

Reunion by Ravetkar Group
BRAND Ravetkar Group, 2019

PROJECT Reunion by Ravetkar Group...

Since Ravetkar Group is in the Redevlopment Real Estate segment, connect with the senior citizens is the most essential sentiment. This exercise is...

Creaticity Home Destination
BRAND Creaticity - Formerl, 2020

PROJECT Creaticity Home Destination...

Creaticity wanted to position themselves as a solution to all the buyers confusion by relating it to day-to-day dilemma faced by them. ...

Gharoghari Ambari - Short Stories
BRAND Pravin Masalewale, 2018

PROJECT Gharoghari Ambari - Short Stories...

The term 'Gharoghari Ambari' is famous in every Marathi household. Extending the same thread, this series elaborates the simple yet heartwa...

Pravin Pickles
BRAND Chordia Food Product, 2019

PROJECT Pravin Pickles...

As Maharashtra's most loved pickle, Pravin Pickles wanted to underline its market leadership . The line 'Loncha Parvain chach' (If its ...

Suhana Ambari Brand Campaign
BRAND Pravin Masalewale, 2019

PROJECT Suhana Ambari Brand Campaign...

For decades, Ambari spices have been the most popular choice across Maharashtrian households. The market share illustrates that. It was time to lev...

Internation Super Kite Festival
BRAND Sakal Media Group, 2015

PROJECT Internation Super Kite Festival...

Pune is a city that celebrates its festivals. Around Makar Sankranti, we conceptualised and executed Pune International Kite Festival, a unique eve...

Pune Bus Day
BRAND Sakal Media Group, 2012

PROJECT Pune Bus Day...

Ensuring extensive public awarenes and participation in Pune Bus Day, a concept by Sakal Media Group, to illustrate the power of public transport a...

CREDAI - Brand Films
BRAND CREDAI , 2017

PROJECT CREDAI - Brand Films...

CREDAI as a National Organisation of Developers, wanted to create a positive word of mouth for Developers across the country. Documenting these sma...

Head Office

403, 5th Floor, Pride Portal, Shivaji Housing Society, Off Senapati Bapat Road, Behind JW Marriott, Shivajinagar
Pune
411016


Founded in

1985

Subsidiaries

Digital Art VRe

Brand Pickle

Setu Art

Leadership

Rugwed Sharad Deshpande

Director

As the Director of Setu Advertising, Rugwed Deshpande, an alumnus of IDC (IIT Bombay) leads the strategic and creative functions of the agency. With more than 17 years of experience and having worked on 75+ local, regional and national brands, he leads a team of 50+ professionals that delivers holistic 360-degree solutions.