3 Minds Digital

Client Brief

The lagging, moderate speed of the preceding website, combined with subpar UI navigation was a challenge to the overall UX. Furthermore, variations between the two sections of the Professional and Retail range needed to be simplified and structured accordingly.


Creating a differentiator between the two variations - while highlighting similar elements to ensure a continuous flow. The landing page created a distinction that now allows the user to navigate products as users please.


Integrating the two variations while maintaining consistency throughout the wireframe design. Ensuring that each section and UX design resonated with the style that we were striving to showcase - from the sparkling Retail to the chic Professional range.


Streax has always been a top-quality hair care product brand - and it was time to translate this to their website. Maintaining their brand image and style with value was key, as was successfully translating the same into the design, giving end users a satisfactory experience.

3 Minds Digital


  1. Mumbai



Category Experience


51-100 Employees

Other Projects
QS World Merit
BRAND QS World Merit, 2020

PROJECT QS World Merit...

3MD approaced QS World Merit with a pitch for a website that promotes the notion of good Samaritans helping their communities by building trust and...

BRAND Eatopia, 2020

PROJECT Eatopia...

Making a lifestyle choice is not easy, especially when it comes to food. When you really want to stick to your meticulously planned diet, those ran...

Mutual Fund Investment App
BRAND MoneyFront, 2020

PROJECT Mutual Fund Investment App...

Moneyfront is a direct mutual fund investment platform that offers financial advisory services to its clients via a comprehensive portfolio ap...

BRAND Baccarose, 2020

PROJECT Baccarose...

For more than 40 years, Baccarose has led the distribution, retail and ecommerce of international luxury beauty brands, offering a wide range in pe...

Koodo Mobile Application
BRAND Koodo, 2020

PROJECT Koodo Mobile Application...

Koodo wanted to create a system that allows sports enthusiasts to connect and play with other people, where they could even get medical consultatio...